CallVerse - AI-Powered Campaign Management

CallVerse is an AI-driven campaign management platform designed to streamline business outreach, automate call handling, and provide actionable insights. By leveraging AI-driven voice automation, lead management, and real-time analytics, CallVerse empowers businesses to run effective and scalable communication campaigns.

Studio user research and analysis

Project overview

CallVerse was built to solve a crucial pain point: manual and inefficient campaign management. Many businesses rely on outdated call strategies that lead to lost leads, inefficient follow-ups, and poor customer engagement.

We aimed to build a smart, automated, and AI-powered solution that would:

  • Reduce the effort of manual calling with AI-driven automated outreach.
  • Optimize lead management with smart categorization and engagement tracking.
  • Provide actionable insights through real-time analytics and campaign performance metrics.
  • Enable personalized interactions with AI-driven tone modulation and emotion detection.

By integrating AI, we transformed the way businesses connect with their customers—leading to higher conversion rates, better engagement, and improved efficiency.

How did the project started?

The idea for CallVerse emerged from common frustrations businesses face when managing outbound calling campaigns. Many teams struggled with:

  1. 🚨 Time-consuming manual calls that led to inconsistencies.
  2. 🚨 Low conversion rates due to ineffective call timing and lack of personalization.
  3. 🚨 Fragmented data across multiple tools, making it hard to track campaign performance.

Our research involved:

  • Competitor Analysis – We studied existing solutions and identified gaps in automation, AI optimization, and lead tracking.
  • User Interviews – We spoke with sales teams and marketing professionals to understand workflow pain points.
  • Prototyping & Testing – We created wireframes and tested multiple versions of the dashboard to ensure an intuitive user experience.

Key Objectives

  1. AI-Powered Call Automation – Reducing manual efforts by leveraging AI for call handling, scheduling, and follow-ups.
  2. Smart Lead Tracking & Categorization – Automatically segmenting leads into interested, not interested, follow-up required, etc.
  3. Data-Driven Decision Making – Real-time analytics and AI-powered suggestions to optimize campaigns.
  4. Seamless UX/UI – A clean, dark-themed interface designed for easy navigation and actionable insights.

Information

Type
Product Design
Platform
iOS and Android
Deliverables
UI Screens, UX Flow and Prototype
Figma
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs
App Redesign
Dan Designs

Project execution

CallVerse combines intelligent automation, voice AI, and analytics to make business communication seamless.

Brand Identity

  • To create a strong brand presence, we focused on:
  • A sleek, dark theme that conveys professionalism and trust.
  • Minimal yet informative UI elements that highlight campaign performance effortlessly.
  • A modular design system that ensures flexibility and scalability across businesses.

AI-Powered Features

  • AI-Driven Voice Calls – Users can choose a communication style (Professional, Conversational, Friendly), and AI adapts its tone accordingly.
  • Smart Call Scheduling & Follow-ups – AI determines the best time to reach leads and automates follow-up calls based on past interactions.
  • Real-Time Analytics & Insights – The dashboard provides performance tracking, conversion rates, and AI-driven recommendations.
  • Emotion Detection & Personalization – AI adjusts tone and responses based on customer sentiment, ensuring better engagement.
brand identity
website design

Results & Impact

  1. 30% increase in lead conversions due to optimized call timing and AI-driven engagement.
  2. 50% reduction in manual effort with automated call handling and lead categorization.
  3. Higher customer retention as AI ensures personalized and timely communication.
  4. Improved decision-making with AI-powered suggestions and real-time campaign strength tracking.

Final Thoughts

CallVerse is not just a campaign management tool—it’s a smart AI-powered platform that optimizes business outreach. By automating calls, intelligently categorizing leads, and providing data-driven insights, it helps businesses maximize efficiency and improve customer engagement.